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Franchise Your Business book

by iFranchise Group
CEO, Mark Siebert

The Ultimate How-To Guide on Franchising Your Business

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Learn how to franchise your business (708) 957-2300

Learn How to Franchise Your Business

iFranchise Group CEO and expert franchise consultant Mark Siebert delivers the ultimate how-to guide to employing the greatest growth strategy ever—franchising.

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Franchise Your Business Book

Get the free excerpt, and learn how to:

  • Evaluate your existing businesses for franchisability
  • Identify the advantages and disadvantages of franchising
  • Develop a business plan for growth
  • Evaluate legal risk, obtain necessary documents, and protect intellectual property
  • Create marketing plans, build lead generation, and branding for a new franchise
  • Cultivate the franchisee-franchisor relationship

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Franchise Your Business Book Reviews

“This book is an essential read if your are considering franchising as a growth strategy for your business. Mark boils down his 30 years in the business with client examples and secrets for success, sharing key elements for successful franchise relationships, open communication, and supporting the financial success of the franchise.”

Scott Lehr, Senior Vice President of International Franchise Association

“Franchise Your Business offers the step-by-step, RIGHT way to franchise a business. I have always believed that knowledge is power and with this book, the power and reward of a successful franchise system is at your fingertips!”

Debbie Shwetz, Co-Founder of Nothing Bundt Cakes

“Unlock the power of franchising! Franchise Your Business provides an easy-to-understand, well-defined guide for assessing fit and applying franchising to your business.”

Craig Donaldson, Former President of Harris Research (Chem-Dry and N-Hance Franchised Brands) and Service Brands (Molly Maid, Mr. Handyman, and ProTect Painters)

“Mark Siebert has written the guide for the start-up franchisor or anyone considering franchising their existing business. We learned a tremendous amount about franchising in working with Mark. Much of that wisdom is imparted in Franchise Your Business. I highly recommend reading this book.”

Jeff Platt, Co-Founder and CEO of Sky Zone Franchise Group

“For anyone who is thinking about entering the mine field of franchising, Mark’s book is an absolute GPS that I recommend to guide them through it.”

Don Newcomb, D.D.S., Founder of McAlister’s Deli and Co-Founder of Newk’s Eatery