iFranchise Group Speaking Engagements – International Franchise Expo, May-June 2018

New York, NY – May 31 – June 2, 2018

Thursday, May 31

11:00 AM: “Improving Franchise Sales; Strategies & Tactics,” Dave Hood, President of iFranchise Group

1:00 PM: “Franchising vs. Alternative Growth Strategies,” Mark Siebert, CEO of iFranchise Group

3:30 PM: “How To Generate More Franchise Leads Through Website Conversion Optimization,” Matthew Jonas, President of TopFire Media

3:30 PM: “Should You Consider Franchising Your Business?” Mark Siebert

Friday, June 1

10:00 AM: “Negotiating Your First International Franchise: Achieving Success by Avoiding the Big Mistakes,” Mark Siebert and Gaylen Knack, Attorney – Gray Plant Mooty

10:00 AM: “Structures & Operational Strategies for Successful Expansion within the USA,” Barry Falcon, Senior Advisor with iFranchise Group and Richard Morey, Attorney – DLA Piper  (Paid Workshop)

10:30 AM: “Key Issues in Developing the Business Terms for your FDD,” Dave Hood, President of iFranchise Group & Harold Kestenbaum, Attorney – HLK

3:00 PM: “Best Practices for Marketing Franchise Opportunities: Lead Generation for Franchise Sales,” Mark Siebert & Matthew Jonas

Saturday, June 2

12:30 PM: “Avoiding Litigation for the Start-up Franchisor,” Dave Hood & Harold Kestenbaum