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by iFranchise Group
CEO, Mark Siebert

The Ultimate How-To Guide on Franchising Your Business

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Providing State-of-the-Art Consulting & Development Services for Emerging & Established Franchisors

Outsourcing For Franchise System Growth

In this article published by Entrepreneur, iFranchise Group Mark Siebert explores the types of vendors emerging franchisors often need to consider for outsourcing key business functions when franchising a business.

He acknowledges that franchising is a new way of conducting business which can put new demands on a franchisor’s time and internal resources; there may be limited bandwidth to meet all the needs of a growing franchise network.

In the article, he explores a variety of different vendors that franchisors may consider for outsourced services, incuding:

  • Lead Generation and Sales Organizations
  • Technology Providers
  • Territory Definition and Mapping Vendors
  • Talent Recruiters

Siebert discusses key characteristics of each of these vendor categories, and the importance of doing proper due diligence to fully vet vendors before deciding to work with them. In the end, he notes, smart franchise growth is achieved by leveraging outside expertise when necessary and knowing how to find and vet the best options available in order to franchise a business and grow a franchise network effectively.

Posted in Franchise How-Tos and Trends.

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