Limited Time Offer
Free Book Excerpt
Franchise Your Business book

by iFranchise Group
CEO, Mark Siebert

The Ultimate How-To Guide on Franchising Your Business

This field is for validation purposes and should be left unchanged.

By submitting this form I consent to receiving electronic information from iFranchise Group. To opt-out contact us at [email protected] or (708) 957-2300, or click here.

Learn how to franchise your business (708) 957-2300

Providing State-of-the-Art Consulting & Development Services for Emerging & Established Franchisors

Positioning a Franchise Launch

In his recent article for Franchise Times, Mark Siebert describes a schooled approach to franchise marketing:

  1. Stock up on dedicated franchise marketing materials.
  2. Create multiple landing pages to target different audiences.
  3. Order short print runs to allow for multiple brochures targeted to multiple audiences.
  4. Narrow the targeted market to allow franchisors to better service new franchisees by clustering support and consumer advertising.
Posted in Franchise How-Tos and Trends.