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iFranchise Group’s Mark Siebert to Speak at 2015 West Coast Franchise Expo

CEO of leading franchise consulting firm to offer insights and best practices at premier industry event in Anaheim

ANAHEIM, CA – iFranchise Group, the nation’s leading franchise development and consulting firm, is proud to announce that CEO Mark Siebert will share his expertise at the West Coast Franchise Expo in Anaheim, California, on November 12-14, 2015.

iFranchise Group’s consulting services for both emerging and established franchisors have earned the firm international renown. With more than 500 years of collective expertise in franchise strategy, operations, marketing, and sales, Siebert and his team have worked with 98 of the nation’s top 200 franchises.

Siebert will be speaking on Thursday, November 12 at 11:00 a.m. (Pacific Time) on “Maintaining Brand Standards as a New Franchisor.” On Friday, November 13 at 12:30 p.m., Siebert will join Matthew Jonas, President of TopFire Media, to share “Best Practices for Marketing Franchise Opportunities.” Prospective franchisors are invited to join Siebert later that afternoon for key insights on franchise feasibility in “Is Your Business Franchisable?” at 3:30 p.m. Siebert will close the weekend with a final session on “Franchising vs. Alternative Growth Strategies” on Saturday, November 14 at 10:00 a.m.

“This event creates space for entrepreneurs, business owners, and industry experts to share knowledge and resources they can’t find anywhere else,” Siebert said. “There’s a rich opportunity for new and existing franchisors alike to receive time-tested insight into the powerful growth vehicle that is franchising, and we’re excited to be a part of that.”

iFranchise Group will be with sister companies Franchise Dynamics and TopFire Media at Booth 326 at the expo.

The 2015 West Coast Franchise Expo will be held November 12 – 14 at the Anaheim Convention Center in Anaheim, CA and will attract thousands of franchise professionals and entrepreneurs, with more than 450 of the top franchise brands represented at the expo.

Siebert’s sessions are free to attend. Visit iFranchise Group’s booth for more information, or to request a free excerpt from Mark Siebert’s forthcoming book, How to Franchise Your Business.

For more information about the West Coast Franchise Expo, visit


About iFranchise Group: iFranchiseGroup is a leading franchise consulting firm that offers the skills of the nation’s top professionals in franchise strategic planning, operations training and documentation, and franchise marketing and sales for emerging and established franchise companies worldwide. For more information, call (708) 957-2300 or email [email protected].

Posted in Press Releases.

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