Cynthia Clarkin has over 17 years of experience as a franchisor. During this time, she also worked closely with large dealer and distributor networks. In addition to her corporate experience on the franchisor side, Ms. Clarkin spent six years as a franchisee within the home furnishings industry. Her experience as a franchisee allows her to advise iFranchise Group clients on managing franchisee expectations and providing effective support programs.
Ms. Clarkin has a solid understanding of retailer networks, distribution systems, and channels of trade for both consumer and institutional industries, as well as various small business formats. She has the skills to analyze and develop solid viable franchise and retail business models, as well as the experience to create achievable implementation plans for growth.
Her extensive experience developing effective local and national marketing programs, both as a franchisor and a franchisee, allows her to assist clients with consumer and business-to-business marketing insight.
Ms. Clarkin received her Bachelor’s Degree in Science from Albany State University in New York and has a strong working knowledge of Spanish.
